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Web usability is an approach to make web sites simple to use for an end-user, without requiring the viewer to undergo any specialised training in how the website operates.

Aspire has extensive knowledge in this area having designed and built websites for its' clients over the past five years.

One of the key aspects of any website is how it functions and the way that viewers interact with the website's elements.

This is overlooked frequently on many websites in favour of trendy visuals or flash gimmicks. Just like the retail sector the most important part of any website is its visitors and their ability to find what they are looking for easily.

When designing websites Aspire work off wire frame designs and mockups to throughly test usability before the build process starts. As a site build progresses we like to use the site and ensure that the

key journey's that the end-user will make are intuitive and quick to navigate.

We offer consultancy on usability along with recommending updates on how to improve the end user experience discovered through analysis from end-users.

We use the following five sections as key areas to compile our reports: Learnability, efficiency, memorability, satisfaction, and errors.

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